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MADDEN NFL 25 Burst through the line and onto store shelves


Sydney, Australia  – August 29, 2013  – Today  Electronic Arts Inc.  (NASDAQ: EA) officially launched  Madden NFL 25  for the Xbox 360® video game and entertainment system and PlayStation®3 computer entertainment system.  Madden NFL 25  allows fans to Run Free and unlock the power, precision and creativity of an NFL ball-carrier with the brand-new precision modifier. Utilise an arsenal of over 30 new moves to destroy the competition and leave the defense grasping at thin air as you juke, spin and stiff-arm your way into the end zone. The official  Madden NFL 25  launch trailer can be viewed  here .

 




This year also offers fans the opportunity to take full control of their favorite NFL team with the new Owner mode within Connected Franchise. Set prices on everything from concessions to merchandise; draft, sign and trade players; upgrade and renovate your home stadium or even pack up the team and move to a brand-new city. Owners retain full control both on and off the field, and do everything from calling and running plays on game day to managing all aspects of a team’s day-to-day operations.

On top of all this, Infinity Engine 2 brings even more polished physics to the series, and the new Force Impact system enhances and improves stiff-arms, truck moves, the Hit Stick and more. All of these additions, enhancements and improvements result in the greatest Madden NFL experience ever, a game 25 years in the making.

“We’re giving the fans the most technologically advanced, fully-featured football experience of a generation, ” said Cam Weber, General Manager of American Football for EA SPORTS. “ The precision modifier, combined with Infinity Engine 2, creates the most realistic gameplay experience to date, and Owner mode gives fans the level of control over their favorite team they crave. Madden NFL 25 is the culmination of years of hard work, and we hope fans love playing the game as much as we’ve loved creating it.

Madden NFL 25  also introduces a new way to play Madden Ultimate Team with Head-to-Head Seasons*, and the new Madden Share feature allows fans to find all the best rosters, playbooks, sliders and more, all created by the Madden NFL community.

Madden NFL 25  won’t only be coming to consoles today, as it also makes its debut on the App Store℠ . Fans will be able to build a dominant squad of NFL stars to challenge their friends on iPhone® and iPad®. In addition to exhibition games, fans can also take on several seasons of Solo Challenges or participate in fast-paced Head-2-Head mode. With full control on both sides of the ball, you run the show in  Madden NFL 25  on mobile devices.  Madden NFL 25  will also be coming to Google Play this spring.

Embraced by fans and honored by critics for 25 years,  Madden NFL  is known as the NFL’s “33rd Franchise” due to its authentic gameplay, the development team’s unparalleled access to NFL resources and its prominent place in NFL culture. 

Madden NFL 25  is developed in Orlando, Florida by EA Tiburon is now available for the Xbox 360, PlayStation 3, iPhone and iPad.  Madden NFL 25  will also be available for Xbox One, the all-in-one entertainment system from Microsoft, and the PlayStation®4 at launch. To learn more about  Madden NFL 25 , visit  http://www.easports.com/madden-nfl . Fans are also invited to  become a Madden Insider  on Facebook for exclusive information including the latest news, original content and more for  Madden NFL 25

All player participation has been facilitated by National Football League Players Incorporated, the licensing and marketing subsidiary of the NFL Players Association (NFLPA).

EA SPORTS is one of the leading sports entertainment brands in the world, with top-selling videogame franchises, award-winning interactive technology, fan programs and cross-platform digital experiences. EA SPORTS creates connected experiences that ignite the emotion of sports through industry-leading sports videogames, including  Madden NFL football,  FIFA Soccer, NHL®  hockey,  NBA LIVE  basketball,  NCAA® Football, Tiger Woods PGA TOUR®  golf,  SSX™  and  EA SPORTS UFC.