THQ’s Brian Farrell Interview
The guys over at VentureBeat scored an interview with THQ's Brian Farrell, and its a good read.
Brian Farrell, chief executive of embattled video game publisher THQ, has endured a lot of criticism in the past year as investors have pummeled the company’s stock price and watched as Farrell has had to make cutback after cutback in staffing.
THQ’s bad bet on investing in the uDraw tablet cost the company a lot of money and forced it to accelerate a shift out of kids mass market games into hardcore games for older gamers. The company’s revenues fell short during the holidays and it has scaled back investments in its upcoming Warhammer game, scaling that down from a massively multiplayer online game to a single-player title.